A while ago, Tim from Draft My Story contacted me and we hit it off straight away!! His down to earth approach and friendly manner really came through as I read his emails.

His personality really shone and it became apparent to me that his words were another layer of his branding.

After a few emails back and forth I asked Tim if he would write a guest post on my blog for my readers. I was totally over the moon when he agreed, and so today I'm sharing an article written by my buddy Tim who is here to talk about the importance of Storytelling in the development of your brand.

It's a fantastic topic and one that every small business or startup really needs to consider!